Hi, I’m Prayag & Here’s what I questioned, realized, and reshaped.
Recently, a question struck me—what is the impact I truly create through my work? As I reflected, I realized that design done without intention becomes just a visual—beautiful, maybe, but empty. This shifted something in me. I reoriented my approach—not to design for attention, but to design for meaning. Today, I work with brands, founders, and organizations who value clarity, care, and story. Together, we build brands that feel aligned, grounded, and worth remembering.
800
% +repeat collaborations
490
+brands designed with intention
150
+creative collaborators
60
+sectors served
History
My journey began in engineering—where I learned how to solve problems, think in systems, and build with precision. But something was missing: soul, story, and creativity. That search led me to design.
Today, I bring both worlds together. I approach branding with the structure of an engineer and the sensitivity of a designer. The result? Work that’s not only thoughtful and intuitive, but also strategic, scalable, and built to last.
1
Bhagavad Gita 2.48
योगस्थ: कुरु कर्माणि सङ्गं त्यक्त्वा धनञ्जय | सिद्ध्यसिद्ध्यो: समो भूत्वा समत्वं योग उच्यते
2
Steve Jobs
Design is not just what it looks like and feels like. Design is how it works.
3
Don Norman
Great design is actually a renaissance attitude. It’s not a single skill—it’s a way of thinking.
What Grounds My Work
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Design isn't where the work ends. It's where clarity begins.
Prayag Jadhav
Brand & Design Consultant